I got an enormous old-school TV antenna off the roof of some friends, free. They were glad to have me remove it. With a little careful flexing, I got it up into my attic. It's now wired to 2 TVs (on 2 different floors) in my house, and it works great. Digital over-the-air broadcast quality is great. Also it's FREE!
I literally did everything for free, using old materials that I had saved from other stuff: all the cable, the splitter, plus the free antenna from my friends.
Chris, the reception from your house will be even better than mine, since you are significantly closer to the broadcast antennas.
Most of the TV we watch, however, is from Netflix or Hulu Plus. We spend about $8/mo. on each of these services. We also rent a couple of RedBox BluRay DVDs every month.